Items where Author is "Zain, Djumilah"
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Number of items: 3.
Article
Zain, Djumilah and Zuhroh, Siti [P] Brand Personality Influence, Brand Personality Congruity (Bpc} on Brand Loyalty: A Literature Review. Proceding of the 1st Asia Pacific. ISSN 978-602-7677-445-9
Conference or Workshop Item
Zain, Djumilah and Zuhroh, Siti (2013) [R] Brand Personality Influence, Brand Personality Congruty (Bpc) on Brand Loyalty. In: PROCEEDING 1 AICMBS 2013, 2013, Malang, Indonesia.
Zuhroh, Siti and Zain, Djumilah (2013) Brand Personality Influence, Brand Personality Congruity (Bpc) on Brand Loyalty: A Literature Review. In: PROCEEDING 1 AICMBS 2013, 2013, Malang, Indonesia.